Salma was born and raised in Blackburn, Lancashire. She moved to Leicester in 1995 when she got married . Since 2002 Salma has been volunteering for the Islamic Society of Britain (ISB). It was at an event hosted by ISB in 2009 that Salma met a homeless person which inspired her to set up the ISB Eat'n'Meet project in 2010. Since November 2013 Salma has been working for ORL, initally as the Project Co-ordinator and then as the Manager.